Towards an Improved Understanding of Industrial Buying Behavior: Determinants of the Number of Suppliers


Homburg, Christian ; Kuester, Sabine



Document Type: Article
Year of publication: 2001
The title of a journal, publication series: Journal of Business-to-Business Marketing
Volume: 8
Issue number: 2
Page range: 5-33
Place of publication: London [u.a.]
Publishing house: Routledge, Taylor & Francis Group
ISSN: 1051-712X
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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BASE: Homburg, Christian ; Kuester, Sabine

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ORCID: Homburg, Christian ORCID: 0000-0003-1607-5237 ; Kuester, Sabine

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