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Die indirekte Wichtigkeitsbestimmung im Rahmen von Kundenzufriedenheitsuntersuchungen: Probleme und Lösungsansätze


Homburg, Christian ; Klarmann, Martin



Document Type: Book chapter
Year of publication: 2006
Book title: Kundenzufriedenheit
Page range: 225-261
Publisher: Homburg, Christian
Place of publication: Wiesbaden
Publishing house: Gabler
ISBN: 978-3-8349-0190-3
Edition: 6.,
Publication language: German
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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BASE: Homburg, Christian ; Klarmann, Martin

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ORCID: Homburg, Christian ORCID: 0000-0003-1607-5237 ; Klarmann, Martin

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