Kundenzufriedenheit als Managementherausforderung

Homburg, Christian ; Bucerius, Matthias

Document Type: Book chapter
Year of publication: 2008
Book title: Kundenzufriedenheit
Page range: 53-90
Author/Publisher of the book
(only the first ones mentioned)
Homburg, Christian
Place of publication: Wiesbaden
Publishing house: Gabler
ISBN: 978-3-8349-0808-7
Edition: 7., überarb. Aufl.
Publication language: German
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics
Subject headings (SWD): Verbraucherzufriedenheit , Management

Dieser Eintrag ist Teil der Universitätsbibliographie.

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BASE: Homburg, Christian ; Bucerius, Matthias

Google Scholar: Homburg, Christian ; Bucerius, Matthias

ORCID: Homburg, Christian ORCID: 0000-0003-1607-5237 ; Bucerius, Matthias

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