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Management der Zufriedenheit von Firmenkunden im Finanzdienstleistungsbereich


Homburg, Christian ; Klenk, Peter



Document Type: Book chapter
Year of publication: 2008
Book title: Vertriebssteuerung in der Finanzdienstleistungsindustrie
Page range: 380-399
Publisher: Brost, Heike
Place of publication: Frankfurt a. M.
Publishing house: Frankfurt School Verl.
ISBN: 978-3-937519-75-3
Publication language: German
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics
Subject headings (SWD): Management , Verbraucherzufriedenheit , Finanzdienstleistung

Dieser Eintrag ist Teil der Universitätsbibliographie.




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BASE: Homburg, Christian ; Klenk, Peter

Google Scholar: Homburg, Christian ; Klenk, Peter

ORCID: Homburg, Christian ORCID: 0000-0003-1607-5237 ; Klenk, Peter

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