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Pricing Issues in B2B-Markets


Homburg, Christian ; Totzek, Dirk



Document Type: Conference presentation
Year of publication: 2012
Conference title: ISBM Academic Conference
Location of the conference venue: Chicago, Ill.
Date of the conference: 15.-16.08.2012
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 650 Management




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BASE: Homburg, Christian ; Totzek, Dirk

Google Scholar: Homburg, Christian ; Totzek, Dirk

ORCID: Homburg, Christian ORCID: 0000-0003-1607-5237 ; Totzek, Dirk

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