The Value Relevance of Chief Marketing Officers for the IPO of Startups


Bornemann, Torsten ; Homburg, Christian ; Hahn, Alexander



Document Type: Conference presentation
Year of publication: 2012
Conference title: Academy of Marketing Science 40th Anniversary Conference Proceedings
Location of the conference venue: Coral Gables, Fla.
Date of the conference: 2011
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 650 Management




+ Citation Example and Export

Bornemann, Torsten ; Homburg, Christian ORCID: 0000-0003-1607-5237 ; Hahn, Alexander The Value Relevance of Chief Marketing Officers for the IPO of Startups. (2012) Academy of Marketing Science 40th Anniversary Conference Proceedings (Coral Gables, Fla.) [Conference presentation]


+ Search Authors in

+ Page Views

Hits per month over past year

Detailed information



You have found an error? Please let us know about your desired correction here: E-Mail


Actions (login required)

Show item Show item